ACM has today released data showing the growth in audience volume to realestateview.com.au (REV) from its current Autumn marketing campaign.
ACM and realestateview.com.au Chief Marketing Officer, Paul Tyrrell said “we’re now nearly 18 months into the rollout of the realestateview.com.au brand across the ACM markets and we couldn’t be happier with the penetration of the brand and the uptake from agents, vendors and buyers.”
“We’ve seen our property listing volumes increase significantly across the ACM markets and we now have the market covered in many regions. This has in turn resulted in REV being a destination for buyers across the regions, providing strong growth in audience volumes that is leading to significant increases in search engagement in regional locations.”
In a testament to the increased awareness and penetration of the REV brand, the autumn marketing campaign across 99 ACM markets has delivered a jump in direct traffic to REV of 11%* when compared to the same time last year.