ACM has confirmed the launch of its new Insurance brand View Insurance, which brings together some of Australia’s leading insurance offerings under the one brand.
ACM Executive Chairman Antony Catalano said that “View Insurance is a natural extension of the View brand as we look to further build the penetration into the ACM markets and beyond.”
“Everyone needs to insure the things they love but we wanted to do things a bit differently. View Insurance and its direct association with ACM’s network of 142 mastheads will not only help to keep quality local journalism strong but we are committing an amount equal to 2% of each individual policy (calculated on the base premium amount) to the Kindness Factory to help them bring their Kind Schools Network to schools across the ACM network. We call it Policies with heart.”
The Kindness Factory was established by Kath Koschel following a number of life tragedies. Her desire to give back to the people that helped her through her troubled times helped shape the Kindness Factory. What started with a website that collated random acts of kindness has evolved into the Kindness Schools Network that helps schools embed Kath’s 12 Attributes of Kindness into the school curriculum giving kids some tools to help with their own challenges in life.