The Advertiser
Publication Days
M – F Avg Issue Readership
Weekly Print Audience
Monthly Print Audience
Monthly Digital Audience
Monthly Page Views
Cessnock is 160 kilometres from the heart of Sydney central business district and is less than one hour‘s drive from Newcastle, Lake Macquarie and the Central Coast.
Cessnock grew as a city founded on coal mining and was fortunate to benefit from the new found interest in wine. From the late 1960s a flourishing tourism industry blossomed worth hundreds of millions to the local economy. Tourism focuses on the wineries, the numerous world-class restaurants and internationally-acclaimed accommodation, ranging from rustic style cabins to the elegant charm of guest houses and modern-as-tomorrow country club golf resorts.
While many people still commute to the coal mines in the nearby Upper Hunter, the tourism industry has provided huge employment benefits. Cessnock has a substantial retail centre, supplemented by smaller centres in adjoining towns, including Kurri Kurri, Weston, Branxton and Greta.
The Advertiser is published daily online and has been reporting on the local community since 1960.
Distribution Areas
Print Audience
14,064
34,199
84,069
SOURCE: Roy Morgan Community Press Single Source Database, Jan 22 – Dec 23, P14+
Digital Audience
207,433
1,013,808
4.9
SOURCE: IPSOS IRIS May 2024 Unique Audience + Page Views
Gender
59%
41%
SOURCE: Roy Morgan Single Source, Apr 23 – Mar 24, P14+ – monthly print audience
Age
49%
20%
12%
17%
SOURCE: Roy Morgan Single Source, Apr 23 – Mar 24, P14+ – monthly print audience
Audience Type
25%
19%
28%
24%
30%
10%
80%
11%
11%
69%
SOURCE: Roy Morgan Single Source, Apr 23 – Mar 24, P14+ – monthly print audience
Material Delivery
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Deadlines
The Advertiser
Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Print Deadline
Publication Size
Monday
Weekly
No
15:00 Thu
12:00 Tue
14:00 Tue
T84
Monday
Weekly
No
15:00 Thu
12:00 Tue
14:00 Tue
T84
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