The Advocate
Publication Days
- mon
- tue
- wed
- thu
- fri
- sat
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-m-f-avg-readership.svg)
M – F Avg Issue Readership
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-sat-avg-readership.svg)
Saturday Avg Issue Readership
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-weekly-print-audience.svg)
Weekly Print Audience
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-monthly-print-audience.svg)
Monthly Print Audience
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-monthly-digital-audience.svg)
Monthly Digital Audience
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-monthly-cross-platform-audience.svg)
Monthly Cross Platform Audience
![$stat['title']](https://acm.media/wp-content/themes/acm/public/illustrations/brand-stat-monthly-page-views.svg)
Monthly Page Views
Since 1890 The Advocate has served the North-West and West coasts of Tasmania; a region abound in natural beauty and resources. We cover the West and North-West Tasmania from the major centres of Devonport, Burnie and Ulverstone, through to Circular Head, down the wild West and across to King Island. The Advocate has a proud record of being true to its name; of advocating fearlessly for the Coast and giving residents a voice. Our communities are diverse, encompassing towns supported by farming and mining to cities that have turned to advanced manufacturing while offering growing appeal to visitors. The Advocate has evolved with the region and our talented team of journalists and photographers are committed to accurate, timely and engaging reporting on what matters most. Every day, we share the stories of the people who live here, from celebrating our young sporting talent to exploring the issues that challenge us. Through our trusted storytelling, The Advocate is helping to give our region its sense of identity and building stronger communities.
Distribution Areas
Show Major Towns
Website
Facebook
Instagram
Twitter
Specifications
Print Audience
14,956
17,615
27,135
36,064
SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+
Digital Audience
169,002
966,172
5.7
SOURCE: IPSOS IRIS Oct 25 Unique Audience + Page Views
Cross Platform
184,849
SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+, Roy Morgan iris, ACM Cross Platform Audience
Gender
52%
48%
SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+
Age
12%
22%
31%
34%
SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+
Audience Type
38%
30%
18%
7%
23%
9%
83%
39%
8%
73%
SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+
Material Delivery
For assistance contact your sales representative.
Deadlines
Burnie Advocate
Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Classified – Classifieds All Ads OK
Print Deadline
Print Centre
Publication Size
Monday
Daily
No
17:00 Wed
14:00 Fri
17:00 Fri
17.00 Fri
Tasmania Fairfax Printing
T84
Tuesday
Daily
No
17:00 Thu
14:00 Mon
15.30 Mon
15.30 Mon
Tasmania Fairfax Printing
T84
Wednesday
Daily
No
17:00 Fri
14:00 Tue
15.30 Tue
15.30 Tue
Tasmania Fairfax Printing
T84
Thursday
Daily
No
17:00 Mon
14:00 Wed
15.30 Wed
15.30 Wed
Tasmania Fairfax Printing
T84
Friday
Daily
Yes
17:00 Tue
14:00 Thu
15.30 Thu
15.30 Tue
Tasmania Fairfax Printing
T84
Saturday
Daily
Yes
17:00 Wed
14:00 Fri
15.45 Fri
15.45 Fri
Tasmania Fairfax Printing
T84
Monday
Daily
No
17:00 Wed
14:00 Fri
17:00 Fri
17.00 Fri
Tasmania Fairfax Printing
T84
Tuesday
Daily
No
17:00 Thu
14:00 Mon
15.30 Mon
15.30 Mon
Tasmania Fairfax Printing
T84
Wednesday
Daily
No
17:00 Fri
14:00 Tue
15.30 Tue
15.30 Tue
Tasmania Fairfax Printing
T84
Thursday
Daily
No
17:00 Mon
14:00 Wed
15.30 Wed
15.30 Wed
Tasmania Fairfax Printing
T84
Friday
Daily
Yes
17:00 Tue
14:00 Thu
15.30 Thu
15.30 Tue
Tasmania Fairfax Printing
T84
Saturday
Daily
Yes
17:00 Wed
14:00 Fri
15.45 Fri
15.45 Fri
Tasmania Fairfax Printing
T84
All deadlines are in local time. Due to production processes, deadlines are absolute.
The Advocate – Property Guide
Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Print Deadline
Print Centre
Publication Size
Monday
Weekly
No
17:00 Fri
14:00 Tue
18:00 Tue
Tasmania Fairfax Printing
M11
Monday
Weekly
No
17:00 Fri
14:00 Tue
18:00 Tue
Tasmania Fairfax Printing
M11
All deadlines are in local time. Due to production processes, deadlines are absolute.
Inserts
Monday
7,304
7,670
Max 3 inserts including Pre prints
Tuesday
7,149
7,505
Max 3 inserts including Pre prints
Wednesday
7,278
7,640
Max 3 inserts including Pre prints
Thursday
7,847
8,240
Max 3 inserts including Pre prints
Friday
9,310
9,885
Max 3 inserts including Pre prints
Saturday
8,274
8,690
Max 3 inserts including Pre prints
Delivery Address
Hobart Print Centre 31 Innovation Drive, Dowsing Point TAS 7010
Rates
Insert rates are charged per thousand. Please contact your ACM acccount manager for insert rates for your local masthead.
Check the Insert Specifications page for all requirements before supplying inserts. Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.
Editorial
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