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The Courier

Publication Days

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M – F Avg Issue Readership

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Saturday Avg Issue Readership

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Weekly Print Audience

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Monthly Print Audience

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Monthly Digital Audience

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Monthly Cross Platform Audience

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Monthly Page Views

Print Audience

Mon – Fri Ave Issue Readership

20,862

Sat Ave Issue Readership

31,227

Weekly Print Readership

54,327

Monthly Print Readership

86,903

SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+

Digital Audience

Monthly Digital Audience

248,543

Page Views

1,138,023

Average Frequency

4.6

SOURCE: IPSOS IRIS Oct 25 Unique Audience + Page Views

Cross Platform

Monthly Cross Platform Audience

345,744

SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+, Roy Morgan iris, ACM Cross Platform Audience

Gender

Male

54%

Female

46%

SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+

Age

18 to 34

24%

35 to 49

25%

50 to 64

24%

65 +

24%

SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+

Audience Type

Baby Boomers (1946-1965)

28%

Gen X (1966-1980)

24%

Gen Y (1981-1995)

27%

Gen Z (1996-2010)

16%

Families with Children at Home

27%

Small Business Owners (incl Agriculture)

8%

Grocery Buyers

82%

Car Buyers

39%

Property Buyers

9%

Travel Intenders

75%

SOURCE: Roy Morgan Single Source, Oct 24 – Sep 25, P14+

Material Delivery

Print Advertising: Supplying your PDF

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

Deadlines

Ballarat Courier

Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Classified – Classifieds All Ads OK
Print Deadline
Print Centre
Publication Size

Monday

Daily

No

17:00 Wed

14:00 Fri

17:00 Fri

17.00 Fri

Melbourne Print Centre

T84

Tuesday

Daily

No

17:00 Thu

14:00 Mon

16.45 Mon

16.45 Mon

Melbourne Print Centre

T84

Wednesday

Daily

No

17:00 Fri

14:00 Tue

16.45 Tue

16.45 Tue

Melbourne Print Centre

T84

Thursday

Weekly

No

17:00 Mon

14:00 Wed

16.45 Wed

16.45 Wed

Melbourne Print Centre

T84

Friday

Daily

No

17:00 Tue

14:00 Thu

16.45 Thu

16.45 Thu

Melbourne Print Centre

T84

Saturday

Daily

Yes

17:00 Wed

14:00 Fri

16.45 Fri

16.45 Fri

Melbourne Print Centre

T84

All deadlines are in local time. Due to production processes, deadlines are absolute.

Ballarat Courier Real Estate

Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Print Deadline
Print Centre
Publication Size

Saturday

Weekly

No

17:00 Mon

14:00 Wed

17:00 Wed

Melbourne Print Centre

T84

All deadlines are in local time. Due to production processes, deadlines are absolute

Inserts

Publication Day
Print Run
Quantity
Note

Monday

4,055

4,465

Max 3 inserts including Pre prints

Tuesday

3,857

4,245

Max 3 inserts including Pre prints

Wednesday

4,251

4,680

Max 3 inserts including Pre prints

Thursday

3,838

4,225

Max 3 inserts including Pre prints

Friday

5,071

5,580

Max 3 inserts including Pre prints

Saturday

9,906

10,400

Max 3 inserts including Pre prints3857

Delivery Address

Melbourne Print Centre, Att: Shane Ingram, 26 Shiny Drive TRUGANINA VIC 3029

Rates

Insert rates are charged per thousand. Please contact your ACM acccount manager for insert rates for your local masthead.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.