Western Advocate
Publication Days
- mon
- tue
- wed
- thu
- fri
- sat
Weekly Print Audience
Monthly Digital Audience

The Western Advocate has been serving the Bathurst community since 1848 including the towns of Blayney, Perthville, O’Connell, Sofala, Hill End, Newbridge and Oberon.
Located in the Macquarie Valley on the Central Tablelands of NSW, Bathurst is Australia’s oldest inland settlement. Booming in the 1850s and 60s with the discovery of gold, Bathurst has remained one of Australia’s fastest growing regional centres with a diverse range of industry from agriculture and engineering to education.
Education is the largest single industry in Bathurst, with Charles Sturt University and 16 primary and secondary schools in the region. Also significant to the local economy are employers Simplot and Mars Petcare.
Mount Panorama in Bathurst is a mecca for motor racing fans worldwide and is now home of the Bathurst 1000 and the Bathurst 12-Hour. The Western Advocate aims to help build the community by keeping it strong, informed and connected and delivering quality news and photography.

Distributions Areas
Print Audience
5,752
8,136
16,317
48,196
SOURCE: Roy Morgan Community Press Single Source Database, Jan 21 – Dec 22, P14+
Digital Audience
31,732
342,691
10.8
SOURCE: Roy Morgan Live Audiences, Jun 23.
Cross Platform
75,406
SOURCE: Roy Morgan Single Source, Jul 22 – Jun 23, P14+
Gender
57%
43%
SOURCE: Roy Morgan Single Source, Jul 22 – Jun 23, P14+ – monthly cross-platform audience
Age
47%
20%
15%
14%
SOURCE: Roy Morgan Single Source, Jul 22 – Jun 23, P14+ – monthly cross-platform audience
Audience Type
18%
14%
38%
27%
52%
8%
86%
10%
24%
80%
SOURCE: Roy Morgan Single Source, Jul 22 – Jun 23, P14+ – monthly cross-platform audience
Material Delivery
For assistance contact your sales representative.
Deadlines
Western Advocate BathurstEdition DayFrequencyPre PrintEGN – Booking, Copy DeadlineEGN – Material DeadlineClassified – Booking, Copy Deadline (inc. Self Service)Classified – Classifieds All Ads OKClassified – Commence PaginationPrint DeadlinePrint CentrePublication SizeMonday
Daily
No
17:00 Thu
14:00 Fri
16:00 Sun
15:00 Fri
16:00 Sun
17:30 Sun
Tamworth
T84
Tuesday
Daily
No
17:00 Thu
12:00 Mon
15.30 Mon
15:00 Mon
15.30 Mon
17:00 Mon
Tamworth
T84
Wednesday
Daily
No
17:00 Fri
12:00 Tue
15:30 Tue
15:00 Tue
15.30 Tue
17:00 Tue
Tamworth
T84
Thursday
Daily
No
17:00 Mon
12:00 Wed
15:30 Wed
15:00 Wed
15.30 Wed
17:00 Wed
Tamworth
T84
Friday
Daily
No
17:00 Tue
12:00 Thu
15:30 Thu
15:00 Thu
15.30 Thu
17:00 Thu
Tamworth
T84
Saturday
Daily
No
17:00 Wed
12:00 Fri
15:30 Fri
15:00 Fri
15.30 Fri
17:00 Fri
Tamworth
T84
Monday
Daily
No
17:00 Thu
14:00 Fri
16:00 Sun
15:00 Fri
16:00 Sun
17:30 Sun
Tamworth
T84
Tuesday
Daily
No
17:00 Thu
12:00 Mon
15.30 Mon
15:00 Mon
15.30 Mon
17:00 Mon
Tamworth
T84
Wednesday
Daily
No
17:00 Fri
12:00 Tue
15:30 Tue
15:00 Tue
15.30 Tue
17:00 Tue
Tamworth
T84
Thursday
Daily
No
17:00 Mon
12:00 Wed
15:30 Wed
15:00 Wed
15.30 Wed
17:00 Wed
Tamworth
T84
Friday
Daily
No
17:00 Tue
12:00 Thu
15:30 Thu
15:00 Thu
15.30 Thu
17:00 Thu
Tamworth
T84
Saturday
Daily
No
17:00 Wed
12:00 Fri
15:30 Fri
15:00 Fri
15.30 Fri
17:00 Fri
Tamworth
T84
All deadlines are in local time. Due to production processes, deadlines are absolute.
Western Advocate Real EstateEdition DayFrequencyPre PrintEGN – Booking, Copy DeadlineEGN – Material DeadlinePrint DeadlinePrint CentrePublication SizeMonday
Weekly
No
17:00 Fri
14:00 Tue
17:30 Tue
IVE NSW
T64
Monday
Weekly
No
17:00 Fri
14:00 Tue
17:30 Tue
IVE NSW
T64
All deadlines are in local time. Due to production processes, deadlines are absolute.
Inserts
Monday
1,146
1,260
max 6 inserts including Pre prints
Tuesday
1,150
1,265
max 6 inserts including Pre prints
Wednesday
1,108
1,220
max 6 inserts including Pre prints
Thursday
1,963
2,160
max 6 inserts including Pre prints
Friday
1,413
1,555
max 6 inserts including Pre prints
Saturday
1,150
1,265
max 6 inserts including Pre prints
Delivery Address
ACM Print and Logistics – Tamworth – 64-66 Armstrong Street, TAMWORTH NSW 2340
Rates
Insert rates are charged per thousand. Please contact your ACM acccount manager for insert rates for your local masthead.
Check the Insert Specifications page for all requirements before supplying inserts. Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.