ACM Executive Chairman, Antony Catalano has today confirmed a significant investment in market leading property data and AI business Propic as it continues its aggressive growth phase.
Propic has developed 2 revolutionary products that will provide real time property market intelligence to ACM and the broader group of companies that Antony and partner Alex Waislitz have invested in.
Propic was founded and is headed up by former Domain executive Jeff Grey who managed the Agent Services department at Domain during ACM Executive Chairman Antony Catalano’s 4 years as Domain CEO.
Mr Catalano said that “this investment continues our commitment to grow and evolve as emerging technologies prove their value. Jeff and the team have developed 2 compelling products and we can see a range of strategic and operational applications.
“Their use of AI is first class and it provides an understanding of vendor propensity we’ve not seen before. This will help us understand the property market broadly but also at a granular level when looking at shifting trends of both buyer and vendor behaviour.”